Creativity: The not-so-secret weapon of B2B marketing
"The creative process is fuelled by divergent thinking — a breaking away from familiar or established ways of seeing and doing." — The Innovator's Toolkit, Harvard Business Essentials.
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"The creative process is fuelled by divergent thinking — a breaking away from familiar or established ways of seeing and doing." — The Innovator's Toolkit, Harvard Business Essentials.
More